Website Content ▪ Email Marketing ▪ Social Media
Yolanda Y. Harris engages a variety of digital marketing tactics for organizations, including email marketing, blog writing, video and social media content.
A Case Study
Senior Lifestyle providing quality living for seniors
Build engagement on Senior Lifestyle's social media platforms.
Increase the number of followers on social media channels.
Conducted a competitive analysis of Senior Lifestyle's social media content.
Developed content recommendations, which included diversifyng content, incorporating more educational content, featuring more human-interest content and incorporating a tagging and hashtag strategy.
Created an engaging social media campaign celebrating the company's 37th anniversary.
More than tripled engagement on LinkedIn
Attracted an additional 1,000 followers on LinkedIn within a two-month period.
*Note: Yolanda Y. Harris performed these digital marketing services as public relations manager of Senior Lifestyle.